01 — Project details
I built sales enablment packages that gave our sales team polished, ready to use to use tools to win business. This included branded presentation materials, pitch packages, and other marketing collateral.
02 — Creative process
Worked closely with our sales and leadership teams and l to understand their needs and what main questions clients were asking, where conversations slowed down, and what materials would make their life easier.
My focus was creating resources that looked professional but were also practical, easy to customize, and simple to use even during cold calls.
Consistency
Messaging became more consistent
Alignment
Tightened connection between sales and marketing deparments
100% Adoption
Young and old all members of the sales team were happy to add these into their quiver